Gaming’s biggest lobbying group said that Trump’s tariffs will have a negative impact on hundreds of millions of Americans and have serious damage to the video game industry
The U.S. government will launch a huge trade war on Canada, Mexico and China tomorrow (although Mexico will get a month of probation earlier this time), which may cause the international economy to be chaotic, the world security, the world security, the world’s security Safe, make the world safe, make the world safe, and make video games more expensive. In response, Entertainment Software Association, which represents the American video game publisher, said that this move may cause serious damage to the game industry and game players.
ESA said: “Video games are one of the most popular and most popular forms of entertainment in all ages.” “Video game equipment and tariffs on related products will have a negative impact on hundreds of millions of Americans, and will damage it that it will damage it. The industry’s important contribution to the US economy.
Today, video games themselves are largely distributed in numbers, especially on PCs, so most of them are free of tariffs. However, it is not important for video game hardware (we used to actually play PCs, game consoles and peripheral devices), and it may have a great impact on the price. We said last week that if the US President Donald Trump follows his threat, Taiwan’s chips may be as high as 100 % of the tariffs, then the “RTX 5090 price is $ 2,000, which seems cheap.”
Even low interest rates, just like the tariffs of 25 % of products from Canada and Mexico products, can lead to serious bumps. Trump said that when he announced the proposed tariffs on the bargaining chips, manufacturers like NVIDIA and AMD “do not want to pay 25, 50, or even 100 % taxes on imported goods, but the reality is that they will not: They only need to attach the increase in the price of the product, and then let consumers eat it.
There are a lot of money on the table. ESA said in January that “video game total sales” reached $ 58.7 billion in 2024. Most of them are “video game content”, but the sales of hardware and console account for $ 4.9 billion (decreased from US $ 6.5 billion in 2023), while ACCESS sales have increased from US $ 3 billion to $ 3.2 billion. What happened in the current environment was a guess of anyone: Even if the tariffs finally retreated, it would definitely definitely have a shocking impact on the industry.
“I initially said that the consumer expenditure (price/trade war) in the US video game industry was US $ 61.5B, which was 4.8 % from 2024.” Mat Piscatella, executive director of Circana (formerly NPD), said on Bluesky. “If/When we are clear about this situation now, we must re -evaluate.”
Unfortunately, ESA knows nothing, and the precise suggestions on solving the problem may be because there is no problem solving. In addition to launching military operations on Mexico, annexing Greenland, denied the existence of cross -gender people, and launching a trade war with other parts of the earth is one of the Trump administration’s tentacles and reasons for rationality completely. This is the Trump administration. It seems unlikely to add rational response.
What is ironic is that a few hours before the tariffs started, Trump changed his mind at least temporarily and “suspended” their implementation for 30 days. ESA refuses to comment.
